What types of companies is Market Readiness looking to invest in? How long does it take to receive approval for a Market Readiness investment? What is the process to receive Market Readiness investment after my company has been determined to be eligible by an OCE Business Development Manager? What are the terms for the Market Readiness investment? Is Market Readiness a grant or an equity investment? Is my company eligible for Market Readiness if it has a business model that does not include technology as its core competitive advantage? Is my company eligible for Market Readiness if it has a market opportunity less than $50 million? Is my company eligible for Market Readiness if it has concurrent funding from another program administered by OCE? Is my company eligible for Market Readiness $250,000 if it has received the Market Readiness $125,000? Is my company eligible for Market Readiness $250,000 if it has not received the Market Readiness $125,000? Is my company eligible for Market Readiness if it has no Intellectual Property (IP)? Is my company eligible for Market Readiness if it has received funding from the MaRS Investment Accelerator Fund (IAF)? What affiliations are needed for my company to be eligible for Market Readiness? Is my company eligible for Market Readiness if it has not been through one of the Campus-Linked Accelerator (CLA) programs in the last three years? Is my company eligible for Market Readiness if it is not based in Ontario? Is my company eligible for Market Readiness if it has raised more than $1,000,000 (CAD)? Is my company eligible for Market Readiness if it has been incorporated for more than five years? What are the eligibility criteria for Market Readiness? How do I apply for Market Readiness?